THE ROLE OF BRAND IMAGE IN MEDIATING THE INFLUENCE OF SOCIAL MEDIA MARKETING ON PURCHASE INTENTION AT DAPOER RADITYA. The International Conference on Sustainable Economics Management and Accounting Proceeding, [S. l.], v. 1, n. 1, p. 3501–3516, 2025. DOI: 10.32424/icsema.1.1.307. Disponível em: https://proceeding.soedirmanunsoed.com/index.php/icsema/article/view/307. Acesso em: 26 aug. 2026.