ENTREPRENEURIAL LEADERSHIP, WORK LIFE BALANCE, AND SELF EFFICACYON INNOVATIVE WORK BEHAVIOR

Abstract

This research investigates factors associated with Innovative Work Behavior among alumni entrepreneurs of
Sekolah Tinggi Ilmu Ekonomi (STIE) Satria. Entrepreneurial leadership, work life balance, and self-efficacy
were positioned as the independent variables. A quantitative design with a survey technique was applied to
41 STIE Satria graduates who run businesses and were selected through purposive sampling. The investigation
was conducted between February and April 2025, while the information obtained was analyzed through
multiple linear regression techniques. The results indicate that Entrepreneurial Leadership, Work life Balance,
and Self-Efficacy play an essential role in shaping innovative work behavior. These results emphasize that
strengthening leadership with an entrepreneurial orientation, maintaining balance between work and
personal life, and increasing self-confidence are important for encouraging innovative behavior among
alumni entrepreneurs. The practical implication of this research is that the three variables can support
entrepreneurs in developing and applying new ideas in their business activities.